Things We Learned (so far) by Teaching Classes to Patrons
Good points for all library staff to keep in mind...
1. Don't assume just because they are a familiar face in the library that they know how to use the library!
2. Don't assume just because they are a frequent patron that they are aware of all the library has to offer. Example: Patron visits the library at least once a week, and didn't know we had newly released films on DVD!
2a. We need to continuously market our offerings!
3. After they conquer their fears and take that 1st step, patrons will want to sign up for additional classes...right now!
3a. Have information about future upcoming classes on other topics available.
4. Don't be guilty of ageism. There are people in their 30's that don't know how to use the library's resources. Some (most?) baby boomers think all gen-xers (or millennials) have the same tech-savvy skills.
5. Best place to advertise computer classes? A 3" x 5" sign on the circ counter near each terminal. Captive audience!
1. Don't assume just because they are a familiar face in the library that they know how to use the library!
2. Don't assume just because they are a frequent patron that they are aware of all the library has to offer. Example: Patron visits the library at least once a week, and didn't know we had newly released films on DVD!
2a. We need to continuously market our offerings!
3. After they conquer their fears and take that 1st step, patrons will want to sign up for additional classes...right now!
3a. Have information about future upcoming classes on other topics available.
4. Don't be guilty of ageism. There are people in their 30's that don't know how to use the library's resources. Some (most?) baby boomers think all gen-xers (or millennials) have the same tech-savvy skills.
5. Best place to advertise computer classes? A 3" x 5" sign on the circ counter near each terminal. Captive audience!
posted by digital.brarian at
7:03 PM
1 Comments:
Marketing for workshops, especially in academic libraries, can be really tough. Your notion of posting signs near the workstations on the circ desk is a good one, and one I'll be trying out shortly. Patron workstations can be a good location as well. We also have quite a bit of luck posting a big sign (whiteboard) near the door -- Sometimes just saying that "walk-ins are welcome" will net us an extra two or three attendees on the day of the class.
By
Stewart, At
8:32 AM
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